As Posted in VOGUE
Farrah Fawcett, Eat Your Heart Out! Fashion Has a New Favorite Poster—And It’s Even Sexier
Whip out your gel-pen notebook and add poster culture to the list of nostalgic trends making a comeback in 2017. Even in the age of endlessly scrolling Instagrams, personalized Pinterests, and tailored-just-to-your-liking memes, nothing really has the same impact as unfurling an image from a magazine and plastering it up on your bedroom wall. Vogue’s September 2016 issue came with a foldout poster of cover star Kendall Jenner in a beige slip and wearing bright red lipstick. Farrah Fawcett in her red Norma Kamali swimsuit is the progenitor of this category of poster; earlier it was pinup girl Bettie Page smirking in the California sand.
The current resurgence of poster culture adds a new element—it not only celebrates the image, but the human form itself. You see, many of fashion’s new posters showcase models completely, or almost completely, nude. The most startling example of this provocation comes from one of its most daring provocateurs, Jonathan Anderson. In advance of his J.W.Anderson Fall 2017 menswear show in London on Sunday, Anderson has released a poster campaign of full-frontal nude men. Photographed by Alasdair McLellan, the pictures don’t hold anything back. They’re not sexy in the traditional sense—no oiled biceps or six-pack abs. Rather, they’re revealing looks at male nudity framed beside shots of pastel sunsets. Anderson’s frequent collaborator, photographer Jamie Hawkesworth, has his own nude poster out this month, too. As a part of the new magazine Print, Hawkesworth photographed model Mica Arganaraz wearing only undies with the name Jamie embroidered across the really nether regions. In all likeliness, fashion fans will be scooping up these posters in droves. Pro tip: Find a place to stash the framed nudes when your parents come over.
As this appears in VOGUE
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